Productive Awakening: Microenterprises with a Future
PRODUCTIVE AWAKENING
The Productive Awakening programme is a fundamental support for individuals and families who have started their microenterprises and need to learn about business management. Through this programme, the Foundation develops and strengthens entrepreneurial ventures by promoting business and occupational skills to generate income with a human-centred approach, contributing to the improvement of people’s quality of life and their surroundings.
This programme has also implemented the following special projects based on a culture of humanity and values:
- Rural Entrepreneurs, which focuses on strengthening commercial skills in entrepreneurs from rural areas.
- Training Families for a Better Future, which was carried out in the department of Chocó in Colombia.
ACTIVITIES
The activities of the Productive Awakening programme are developed through a training framework divided into the following sessions:
Training on human development and business development topics, aimed at strengthening the business model by teaching the use of essential business techniques for resource management.
Organisation of seminars to provide participants with additional tools, with the support of specialists in entrepreneurship topics and the organisation of business fairs, where participants who meet the requirements (having a product available for inventory) showcase their products to the general public and other entrepreneurs. Through these spaces, participants have an opportunity to find business expansion and sales consolidation opportunities.
The topics covered during the programme process include business knowledge about governance, commercial and administrative strengthening. Additionally, the curriculum includes content related to tax education, addressing indispensable elements such as RUT, taxes, withholding at source, and electronic invoicing, among other concepts.
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Productive Awakening
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